A family business
1955
The year in which Don Eustacio Castelán opened his first workshop, using a room in his house to begin manufacturing chains and other silver craft pieces.
FAMILY TRADITION
Second Generation
Over time, he passed on his knowledge to his 4 sons... each one developed a different skill. And it was in 1980, when Martín, one of the youngest children, passionate and skilled in the different jewelry making techniques, left his job as an accountant at an important hospital, to open it with his wife (who also resigned from her job at some government offices), her first jewelry workshop in a rented neighborhood room and with only 1 employee.
He and the employee were directly in charge of manufacturing, while Beatriz, his wife, was in charge of the administrative part. 12 years later, thanks to the consistency and growth of operations, they built what is today the workshop.
RENEWAL AND MODERNIZATION
Third Generation
With the arrival of the third generation, we experience revitalization thanks to the introduction of new skills and perspectives.
From the renewal of the image and the continuous improvement of the user experience to the Trading of oversized gemstones, this new generation has worked tradition with innovation.
This harmonious balance between family legacy in the vision towards the future guarantees not only the continuation of a cultural and Family legacy, but the continuous evolution of the brand in the market